NOVA Magazine is Australia's leading holistic health and lifestyle magazine linking East and West. Since our first issue back in March 1994, we've earned an enviable reputation for our well researched, independent articles and columns, artistic covers and layout and, above all, integrity and credibility.
Over the years, NOVA Magazine has become widely known throughout our home state of Western Australia and, in June 2002, we decided to link East and West in our own country and launched our first NSW edition.
In September 2011, we have taken another bold step with the launch of our first National Edition, distributed from over 1300 outlets around the Sydney, Perth, Melbourne, Mandurah, Gold Coast, and Byron Bay areas and selected country areas.
NOVA Magazine offers a wide variety of display advertising to suit all budgets and marketing needs. Lineage advertising is also available in a variety of styles. Loadings apply for early pages and for guaranteed pages and positions. Please ask for details.
NOVA Magazine readers are the sort of people who are determined to make a difference in their own lives and the lives of others. Our readership profile tells us our appeal is very broad and more than 80% of our readers are women in the prime spending group of 25 to 55. While we appeal to a wide cross section of lifestyles and occupations, a large proportion of our readers are well educated, with most professionals, self-employed or working in full time jobs.
We're proud that our readers are leaders in building a better world, on a personal and family level, and in their concern for a cleaner, healthier and more harmonious planet Earth.
The loyalty of our advertisers over many years is the heart of our success. Some have even been with us since the very beginning in 1994.
Their loyalty is based on a range of important factors:
HIGH CREDIBILITY - Due to our high editorial standards and reputation for integrity, our readers feel confident about calling you when they see you advertising in NOVA Magazine.
OUR TARGET MARKET - NOVA Magazine is proud to have a dedicated readership determined to "be the change they wish to see in the world" (Mahatma Gandhi). Our innovative cross-platform, integrated approach to publishing is allowing us to span generations with readers aged 18 to 70 plus. And they're exactly the sort of people you're looking to reach - committed, health conscious, spiritually and environmentally aware, and open to new ideas in natural medicine and holistic lifestyles. Our appeal to educated, thinking readers also gives advertisers access to higher income groups.
SHOPPERS FOR YOUR PRODUCTS - Our research shows us our readers most regularly purchase environmental, health and personal development products. And in the area of services, they respond most often to ads for complementary health practitioners, stress management, health and fitness and personal growth. If you're part of the mind, body, spirit industry, they're exactly the market you're seeking.
READER LOYALTY - A high reader retention rate is an exceptional aspect of our service to our advertisers. 83% of our readers keep each issue for a number of months, using it as a useful reference source and as a directory for products and services. Compare that with the disposability of other daily or weekly publications. We also find many of our readers share their NOVA with friends and family, increasing the potential market for your advertisement.